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What a difference in stadiums


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49 minutes ago, tyretrax said:

I think speedway suffers in big cities if they have succesful football teams.

 

39 minutes ago, HGould said:

Not here mate :o

Where is that then HGould?

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29 minutes ago, HGould said:

West Midlands...we don't have successful footballs teams in the main, was my point

comment was about lack of football success rather than it affecting speedway 

OOH, there are no less than four big football clubs - successful or not - within a few miles of Perry Barr.

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2 hours ago, steve roberts said:

...and receives massive media attention and always has done even during its hooligan ridden years. When speedway was going thru' its last "Golden Era" the media tended not to give it the due attention it deserved despite England ruling the world. The demise of "World of Sport" saw the beginning of the end in my view.

Supply and demand. People are interested in football regardless of the off pitch antics and politics. Therefore it will always generate revenue and money talks. Speedway, not so much. 
 

The mass media won’t waste their time on something nobody is interested in and without exposure to the mass public it is harder for the sport to entice potentially interested people. It’s a vicious circle unfortunately. 

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1 hour ago, Ben91 said:

Supply and demand. People are interested in football regardless of the off pitch antics and politics. Therefore it will always generate revenue and money talks. Speedway, not so much. 
 

The mass media won’t waste their time on something nobody is interested in and without exposure to the mass public it is harder for the sport to entice potentially interested people. It’s a vicious circle unfortunately. 

I would agree but that wasn't always necessarily the case as speedway in the seventies, when it enjoyed its last "Golden Era", and  attracted fans second only to football (if reports were to be believed) rarely recieved the media attention it deserved due to the nature of the sport for whatever the reason.

Edited by steve roberts
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The bottom line is simple..

It doesnt matter what you are trying to sell if not enough people know you actually exist..

It could be the greatest product in the world that you have, but if you dont advertise that product, where it can be purchased from, and when it is regularly available to be purchased, you wont make any success of what you are doing..

Because it's simply just not possible to do so using that 'plan'...

Getting a proper, professional national marketing campaign going, which highlights the sport and its teams, is the only way to get the cut through required if the sport wants to prosper and thrive..

The core product of the racing today is a product you can certainly 'sell' if enough people get to 'sample it' I would say..

The last "Golden Era" as Steve says was the 1970's which was very much delivered by a very successful 'England' team, a very regular slot on Saturday in a prime time TV slot when there were only 3 channels to watch, and a true "perfect for TV" superstar in Peter Collins to keep the watching millions amazed and enthralled at what could be done on a Speedway bike.. 

In short though, fundamentally, the message was out there of its existence and many would follow their local teams on the back of the international success and high profile meetings they watched on Saturdays during the summer..

Get something like that message out there again and, given its low starting base, even just 25000 or so more a week would more than 100% increase its income..

What an opportunity that really is when a great many of the 65 million population live around no more than an hour from a venue, and that track is often pretty much usually the "only one" within that travelling distance..

Opinions and arguments about stadiums, team strengths, rules and regulations, race nights etc etc etc and how they negatively impact the crowd levels, (no matter how valid), pale into insignificance against the impact generated by the very fact that literally millions live within an hour of a Speedway track and dont even know the sport exists..

Sort that as a priority and the size of the prize potentially is huge given the starting point..

 

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18 hours ago, mikebv said:

The bottom line is simple..

It doesnt matter what you are trying to sell if not enough people know you actually exist..

It could be the greatest product in the world that you have, but if you dont advertise that product, where it can be purchased from, and when it is regularly available to be purchased, you wont make any success of what you are doing..

Because it's simply just not possible to do so using that 'plan'...

Getting a proper, professional national marketing campaign going, which highlights the sport and its teams, is the only way to get the cut through required if the sport wants to prosper and thrive..

The core product of the racing today is a product you can certainly 'sell' if enough people get to 'sample it' I would say..

The last "Golden Era" as Steve says was the 1970's which was very much delivered by a very successful 'England' team, a very regular slot on Saturday in a prime time TV slot when there were only 3 channels to watch, and a true "perfect for TV" superstar in Peter Collins to keep the watching millions amazed and enthralled at what could be done on a Speedway bike.. 

In short though, fundamentally, the message was out there of its existence and many would follow their local teams on the back of the international success and high profile meetings they watched on Saturdays during the summer..

Get something like that message out there again and, given its low starting base, even just 25000 or so more a week would more than 100% increase its income..

What an opportunity that really is when a great many of the 65 million population live around no more than an hour from a venue, and that track is often pretty much usually the "only one" within that travelling distance..

Opinions and arguments about stadiums, team strengths, rules and regulations, race nights etc etc etc and how they negatively impact the crowd levels, (no matter how valid), pale into insignificance against the impact generated by the very fact that literally millions live within an hour of a Speedway track and dont even know the sport exists..

Sort that as a priority and the size of the prize potentially is huge given the starting point..

 

Totally agree Mikebv, but speedway is not the only sport to have dwindling crowds, it’s a tough competitive time and people have lots of options to spend there leisure time and money. BUT the BSPA and Clubs are lazy and clueless, they couldn’t promote themselves out of a paper bag.

We have a young triple World Champion and against all the odds built a fantastic NSS with a world class track but who knows about these achievements, most people have never heard of TW and don’t even know of the NSS existence. You hear so often “oh is speedway still going” or “I used to go but got fed with all the daft changes”

The people at the top running the sport and the club promoters are completely to blame as they are more interested in petty jealousy, inward thinking and tinkering with rules rather than listening to fans (customers) and vigorously promoting the attributes of speedway and attracting a new young fan base. All to late now as the sport is bust and irrelevant today as it has little or no widespread appeal and sadly will never return to the ‘glory days’.

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14 minutes ago, Speedtiger said:

All to late now as the sport is bust and irrelevant today as it has little or no widespread appeal and sadly will never return to the ‘glory days’.

...and what also baffles me is the many suggestions that long (very much so in most cases) closed tracks/clubs should/could be revived. Often these suggestions are in areas where speedway last took place so many years ago the new local population have no idea it took place or what it is.

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19 hours ago, mikebv said:

The bottom line is simple..

It doesnt matter what you are trying to sell if not enough people know you actually exist..

It could be the greatest product in the world that you have, but if you dont advertise that product, where it can be purchased from, and when it is regularly available to be purchased, you wont make any success of what you are doing..

Because it's simply just not possible to do so using that 'plan'...

Getting a proper, professional national marketing campaign going, which highlights the sport and its teams, is the only way to get the cut through required if the sport wants to prosper and thrive..

The core product of the racing today is a product you can certainly 'sell' if enough people get to 'sample it' I would say..

The last "Golden Era" as Steve says was the 1970's which was very much delivered by a very successful 'England' team, a very regular slot on Saturday in a prime time TV slot when there were only 3 channels to watch, and a true "perfect for TV" superstar in Peter Collins to keep the watching millions amazed and enthralled at what could be done on a Speedway bike.. 

In short though, fundamentally, the message was out there of its existence and many would follow their local teams on the back of the international success and high profile meetings they watched on Saturdays during the summer..

Get something like that message out there again and, given its low starting base, even just 25000 or so more a week would more than 100% increase its income..

What an opportunity that really is when a great many of the 65 million population live around no more than an hour from a venue, and that track is often pretty much usually the "only one" within that travelling distance..

Opinions and arguments about stadiums, team strengths, rules and regulations, race nights etc etc etc and how they negatively impact the crowd levels, (no matter how valid), pale into insignificance against the impact generated by the very fact that literally millions live within an hour of a Speedway track and dont even know the sport exists..

Sort that as a priority and the size of the prize potentially is huge given the starting point..

 

I thought that Mr Godfrey had tied up an agreement with a marketing company before the lockdown in March.

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11 minutes ago, JohnHyam said:

...and what also baffles me is the many suggestions that long (very much so in most cases) closed tracks/clubs should/could be revived. Often these suggestions are in areas where speedway last took place so many years ago the new local population have no idea it took place or what it is.

Leicester ?

 

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1 hour ago, Skodaman said:

I thought that Mr Godfrey had tied up an agreement with a marketing company before the lockdown in March.

Yes I’m sure he did and pigs might fly! 

The truth is Godfrey and his mate Chapman are clowns, they couldn’t run a booze up in a brewery! 

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