SCB Posted December 20, 2016 Report Share Posted December 20, 2016 So which clubs have the best online presence? For me Glasgow and Ipswich seem to be the best two. The Ipswich website is spot on IMO. While Glasgow really do make the most of social media (Ipswich don't do a bad job either tbf). Glasgow even have an iPhone app! Quote Link to comment Share on other sites More sharing options...
Falcon Hammer Posted December 20, 2016 Report Share Posted December 20, 2016 IOW: Continuous updates on FB & Twitter - All about, new sponsors, new off track events - superb management team who never stop promoting - In the lowest tier as well If every other team had a similar promotion, speedway would be just fine 3 Quote Link to comment Share on other sites More sharing options...
Pob Posted December 21, 2016 Report Share Posted December 21, 2016 If you can get things right and use the power of Social Media these days your giving yourself a good start . Ipswich's website had a massive overhaul at the beginning of last season and its a big improvement on what we had before. Last season they did use Facebook and Twitter alot more keeping fans updated and informed on what was going on , with the amount of things you can do on social media now if you wanted to use all your resources it would almost be a full time job . Quote Link to comment Share on other sites More sharing options...
Little Thumper Posted December 21, 2016 Report Share Posted December 21, 2016 Sadly, there are far more bad speedway sites than good ones After a while, people give up looking at the sites as they know nobody has bothered to update them or they are just being used to trot out the latest sound byte from the British Speedway Propaganda Association. Surely every club must have something to say about something or other? I can't think of an easier way of keeping a link with your supporters/customers than spending a few minutes uploading something to the club website. And before somebody shouts what about Farcebook and Twatter - not all of us choose to use these companies. Sadly, some of our promoters are either too busy, lack the imagination or can't be arsed to emulate their more imaginative colleagues. 2 Quote Link to comment Share on other sites More sharing options...
Gresham Posted December 21, 2016 Report Share Posted December 21, 2016 What's Speedway? ;-) Quote Link to comment Share on other sites More sharing options...
Fingersfin Posted December 21, 2016 Report Share Posted December 21, 2016 (edited) Social Media Premiership Belle Vue - did some professional looking stuff last year but not enough of it. Somerset - Churn out quite a bit, graphics aren't to my taste but they make an effort. Good use of interviews. Wolves - Similar story to Somerset for me the #Wolfpack hash tag has sunk in. The Rest nowhere Poole, Swindon, King's Lynn all surprisingly poor. Championship: Glasgow - I am too close to it to comment impartially but I think we do a good job. Facebook, Twitter, Instagram all covered well with news, photos and video. A web tv show and our own app with weather updates and Man of the Match features. Ipswich - Were unlucky that their Facebook live show bombed but the setup looked good, content always looks smart and professional. Berwick - Honourable mention to the Bandits who upped their game a lot last season although it's a bit sporadic. National League IOW - Tremendous both online and in the community, very impressive, working their socks off. Honourable mentions to Birmingham, Eastbourne, Cradley and Lakeside. I don't bother tracking websites much Edited December 21, 2016 by Fingersfin 1 Quote Link to comment Share on other sites More sharing options...
Star Lady Posted December 21, 2016 Report Share Posted December 21, 2016 I gave up looking at speedway websites when they became clones of each other....that and the ....."read more" ..... link WTF is that all about, if I didn't want to read it I wouldn't have gone to that page in the first blooming place 1 Quote Link to comment Share on other sites More sharing options...
MattK Posted December 21, 2016 Report Share Posted December 21, 2016 I gave up looking at speedway websites when they became clones of each other....that and the ....."read more" ..... link WTF is that all about, if I didn't want to read it I wouldn't have gone to that page in the first blooming place That annoys me no end. Those sites are also awful on mobile devices. Quote Link to comment Share on other sites More sharing options...
Gresham Posted December 21, 2016 Report Share Posted December 21, 2016 Social Media Premiership Belle Vue - did some professional looking stuff last year but not enough of it. Somerset - Churn out quite a bit graphics aren't to my taste but they make an effort. Good use of interviews. Wolves - Similar story to Somerset for me the #Wolfpack hash tag has sunk in. The Rest nowhere Poole, Swindon, King's Lynn all surprisingly poor. Championship: Glasgow - I am too close to it to comment impartially but I think we do a good job. Facebook, Twitter, Instagram all covered well with news, photos and video. A web tv show and our own app with weather updates and Man of the Match features. Ipswich - Were unlucky that their Facebook live show bombed but the setup looked good, content always looks smart and professional. Berwick - Honourable mention to the Bandits who upped their game a lot last season although it's a bit sporadic. National League IOW - Tremendous both online and in the community, very impressive, working their socks off. Honourable mentions to Birmingham, Eastbourne, Cradley and Lakeside. I don't bother tracking websites much The Somerset website is pretty decent now, but the 'Graphics' on their FB page and videos look like some 6 year old cut out faces from a magazine and glued them into a colouring book...truly awful. Quote Link to comment Share on other sites More sharing options...
Fromafar Posted December 21, 2016 Report Share Posted December 21, 2016 So which clubs have the best online presence? For me Glasgow and Ipswich seem to be the best two. The Ipswich website is spot on IMO. While Glasgow really do make the most of social media (Ipswich don't do a bad job either tbf). Glasgow even have an iPhone app! Agree Glasgow have gone very Professional online and advertising .Even on the approach to the Stadium there is plenty of Billboard display Tigers logo and information.Imo they have left no stone unturned to promote the sport in the city.Good luck to them in that respect. 4 Quote Link to comment Share on other sites More sharing options...
DutchGrasstrack Posted December 21, 2016 Report Share Posted December 21, 2016 http://www.apmedia.info/ "With professional quality websites starting at £300, you can't afford not to check us out." That line says it all.... Quote Link to comment Share on other sites More sharing options...
Dekker Posted December 21, 2016 Report Share Posted December 21, 2016 (edited) Glasgow have quickly overtaken everyone with how they keep things uptodate. http://www.apmedia.info/ "With professional quality websites starting at £300, you can't afford not to check us out." That line says it all.... I'm sure APMEDIA can do better and far more expensive ones. Edited December 21, 2016 by Dekker Quote Link to comment Share on other sites More sharing options...
Trees Posted December 22, 2016 Report Share Posted December 22, 2016 Agree Glasgow have gone very Professional online and advertising .Even on the approach to the Stadium there is plenty of Billboard display Tigers logo and information.Imo they have left no stone unturned to promote the sport in the city.Good luck to them in that respect.They have high spending powers but of course the rest should take heed of the best ones .... Quote Link to comment Share on other sites More sharing options...
Fromafar Posted December 22, 2016 Report Share Posted December 22, 2016 They have high spending powers but of course the rest should take heed of the best ones ....True regarding spending powers,but they are going about everything in the right way,whether it pays of in long run who knows! But at least they are giving it their best shot. Quote Link to comment Share on other sites More sharing options...
MattK Posted December 22, 2016 Report Share Posted December 22, 2016 They have high spending powers but of course the rest should take heed of the best ones .... I'm not sure spending power is the determining factor here. There are 19 clubs in the top two leagues, if they clubbed together they could get one professional site built and they pretty much employ someone on a full time basis to maintain the sites and manage all the social media aspects. Quote Link to comment Share on other sites More sharing options...
Daniel Smith Posted December 22, 2016 Report Share Posted December 22, 2016 I'm not sure spending power is the determining factor here. There are 19 clubs in the top two leagues, if they clubbed together they could get one professional site built and they pretty much employ someone on a full time basis to maintain the sites and manage all the social media aspects. This is pretty much what they already do by using APMedia as main source. http://www.apmedia.info/portfolio Clubs wanting a more professional approach have moved away and done their own thing. 2 Quote Link to comment Share on other sites More sharing options...
Skid Sprocket Posted December 22, 2016 Report Share Posted December 22, 2016 What's Speedway? ;-) The sad truth is that at least 95% of the population of the U.K. could not answer that! 1 Quote Link to comment Share on other sites More sharing options...
Fingersfin Posted December 22, 2016 Report Share Posted December 22, 2016 They have high spending powers but of course the rest should take heed of the best ones .... The Tigers social media is done by volunteers. 1 Quote Link to comment Share on other sites More sharing options...
Tsunami Posted December 22, 2016 Report Share Posted December 22, 2016 The sites for both Newcastle and Edinburgh are managed by a professional website company. Of course in the lean period off season, nothing much happens except announcing signings for the next season. As the webmaster and the managements have other things or business to deal, with other than speedway, one wonders what and how much fans expect to see on an off season website. As long as main issues such as confirmation they are running, the new team, new sponsors, and fixtures, one wonders what are they expected to contribute which critics would just say was unnecessary padding. During the season, there is always things to put on, interviews, team news, results,etc, and that should be the main contribution of the website. 1 Quote Link to comment Share on other sites More sharing options...
Skid Sprocket Posted December 22, 2016 Report Share Posted December 22, 2016 The sites for both Newcastle and Edinburgh are managed by a professional website company. Of course in the lean period off season, nothing much happens except announcing signings for the next season. As the webmaster and the managements have other things or business to deal, with other than speedway, one wonders what and how much fans expect to see on an off season website. As long as main issues such as confirmation they are running, the new team, new sponsors, and fixtures, one wonders what are they expected to contribute which critics would just say was unnecessary padding. During the season, there is always things to put on, interviews, team news, results,etc, and that should be the main contribution of the website. And in the close season we have the fans forums to air our hopes and fears for the new season usually at no cost. We have management, marketing and even riders chipping in all year round in our forum. To sum up; Websites for official news , announcements and results etc. Fans forums for us all to interact and have our say. 1 Quote Link to comment Share on other sites More sharing options...
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