speedy19902006 Posted March 5, 2013 Report Share Posted March 5, 2013 To everyone that filled my questionnaire in all 399 currently of you here are the results as promised! Now lets all have a good chinwag about them! 1) Please state your gender; Chart Wizard Male340 (85.2%) Female58 (14.5%) Prefer not to say1 (0.3%) 2) Please specify your age group; Chart Wizard less than 130 (0.0%) 14 to 175 (1.3%) 18 to 2433 (8.3%) 25 to 3031 (7.8%) 31 to 4053 (13.3%) 41 to 50100 (25.1%) 51 to 60107 (26.9%) 60 to 7061 (15.3%) 71+8 (2.0%) 3) How long have you attended Speedway? Chart Wizard less than 1 year1 (0.3%) 1 to 5 years19 (4.8%) 6 to 10 years33 (8.3%) 11 to 15 years28 (7.0%) 16 to 25 years50 (12.6%) 25+ years267 (67.1%) 4) How often do you attend Speedway? Chart Wizard Every week208 (52.1%) A couple of times a month60 (15.0%) Depends on the opposing team15 (3.8%) Intermittently89 (22.3%) Not any more27 (6.8%) 5) Who do you attend Speedway with? (you can select multiple answers) Chart Wizard Take family Members220 (36.0%) Take friends83 (13.6%) Meet family at the Speedway54 (8.8%) Meet friends at the Speedway172 (28.2%) Alone82 (13.4%) 6) Have you ever introduced anyone to Speedway? Chart Wizard Yes they still attend150 (37.6%) Yes however they no longer attend152 (38.1%) Yes however they did not like it34 (8.5%) No47 (11.8%) Other (Please Specify):16 (4.0%) Text AnswersView ALL text responses in a separate page 7) Why do you personally like Speedway? (you can select multiple answers) Chart Wizard The racing369 (32.2%) The socialising181 (15.8%) The atmosphere244 (21.3%) The heritage of the Sport104 (9.1%) Supporting a local team199 (17.4%) Other48 (4.2%) Text AnswersView ALL text responses in a separate page 8) Do you support one team or a supporter of Speedway in general and support multiple teams? Chart Wizard Support just one team270 (68.2%) Support multiple teams126 (31.8%) 9) How far on average is your round trip to watch Speedway? Chart Wizard 0 to 4 miles39 (9.8%) 5 to 9 miles56 (14.1%) 10 to 14 miles34 (8.6%) 15 to 19 miles30 (7.6%) 20 to 25 miles36 (9.1%) 25+ miles201 (50.8%) 10) Have you ever attended any Grand Prix meetings wether it be in Cardiff or International meetings? (you can select multiple answers) Chart Wizard Have attended Cardiff SGP303 (70.0%) Other129 (29.8%) Text AnswersView ALL text responses in a separate page 11) Do you subscribe to Sky Sports to enable you to watch Speedway live on TV? Chart Wizard Yes269 (67.9%) No127 (32.1%) 12) With the average admission prices at £16.75 (elite league), £14.81 (premier league), £10.93 (national league), do you see the Speedway you witness as being good value for money in comparison to your teams division and entrance fee? Chart Wizard Yes234 (58.8%) No (please give more details)18 (4.5%) If no (Please Specify your reason):146 (36.7%) Text AnswersView ALL text responses in a separate page 13) Do you choose to purchase a season ticket or prefer to pay the weekly admission fee? Chart Wizard Buy a season ticket51 (13.0%) Pay weekly admission fee340 (87.0%) 14) How much on average do you spend combined at an individual Speedway fixture? (please specify) Text AnswersView ALL text responses in a separate page 15) In YOUR OPINION Speedway could; Chart Wizard Be a little more expensive and I would still pay49 (12.4%) Be Cheaper230 (58.1%) Its just right117 (29.5%) 16) Do you think the image and marketing of Speedway needs to be improved? Chart Wizard No24 (6.1%) Yes (Please Specify Any Ideas or Improvements That Should Be Made):369 (93.9%) Text AnswersView ALL text responses in a separate page 17) Do you think a Speedway meeting lasts to long? Chart Wizard Yes- It needs to take less time153 (38.9%) No- Its just about right240 (61.1%) 18) Do you think the introduction of the new quieter silencer has affected or hindered the appeal of Speedway? Chart Wizard Indifferent202 (50.9%) No93 (23.4%) Yes (Please Specify who you think it has):102 (25.7%) Text AnswersView ALL text responses in a separate page 19) Do you think there should be a performance cap on machinery relative to the division of competition thus making all riders compete against similar performance bikes in order to make speedway more competitive? Chart Wizard No it is fine the way it is197 (49.9%) Yes (Please Specify what benefits you think a rule change like this would bring)198 (50.1%) Text AnswersView ALL text responses in a separate page 20) Do you have any suggestions/comments you wish to make about Speedway racing in the UK on how it could be improved or altered to increase its appeal? 8 Quote Link to comment Share on other sites More sharing options...
AndyJ Posted March 6, 2013 Report Share Posted March 6, 2013 The hyperlinks to the Chart Wizard appear only to work for the person creating the survey.... Quote Link to comment Share on other sites More sharing options...
TesarRacing Posted March 6, 2013 Report Share Posted March 6, 2013 The results of the survey are very interesting - obviously a lot of thought has gone into the questions. Perhaps I am in the minority but I happen to think Promoters do a pretty good job in the main but I think these results should be of great interest to them. 1 Quote Link to comment Share on other sites More sharing options...
waiheke1 Posted March 6, 2013 Report Share Posted March 6, 2013 interesting reading. one small point - i think there is something wrong with the way the percentages are calculated for questions which allowed multiple answers. For exampe, question 10 says 70% of people have been to Cardiff and 30% have been to another GP. Which comes to 100%. This would imply that no-one who has been to Cardiff has been to another GP, and noone who has been to another GP has been to Cardiff - and I would be very surprised if that was the case. Quote Link to comment Share on other sites More sharing options...
Midland Red Posted March 6, 2013 Report Share Posted March 6, 2013 interesting reading. one small point - i think there is something wrong with the way the percentages are calculated for questions which allowed multiple answers. For exampe, question 10 says 70% of people have been to Cardiff and 30% have been to another GP. Which comes to 100%. This would imply that no-one who has been to Cardiff has been to another GP, and noone who has been to another GP has been to Cardiff - and I would be very surprised if that was the case. Quite right - the percentages for multiple answer questions should have been calculated on the number of people who filled in the questionnaire - so the percentage for Cardiff would be 75.9% and other GPs 32.3% Quote Link to comment Share on other sites More sharing options...
stevebrum Posted March 6, 2013 Report Share Posted March 6, 2013 Interesting reading, a lot of it i expected in all honest. Put should be a good read for those running the sport. 1 Quote Link to comment Share on other sites More sharing options...
ch958 Posted March 6, 2013 Report Share Posted March 6, 2013 questions 12 and 15 seem to clash - 12 saying good value in the main - 15 saying should be cheaper its interesting that some of the things we harp on about as wrong are not seen as wrong by respondents - e.g length of meetings, etc of course the respondents are dyed in the wool speedway people - the views of casual fans or non attenders are, in many ways, more pertinent. Quote Link to comment Share on other sites More sharing options...
Dudleywood4eva Posted March 6, 2013 Report Share Posted March 6, 2013 I think question 6 is a concern. The majority of friends we introduce to the sport no longer attend. If this % can be increased at all im sure the gates would improve. I remember my first meeting - exciting racing and a great atmosphere .. I was hooked. If u introduce someone at the wrong time - like i have in the past - when there is half a team littered with guests, poor track conditions etc there is every chance they will never return. 1 Quote Link to comment Share on other sites More sharing options...
Derwent Posted March 6, 2013 Report Share Posted March 6, 2013 Questions 2 & 3 are the real cause for concern. An ageing customer base and relatively few newcomers. That's a worrying trend for any business, never mind speedway. 2 Quote Link to comment Share on other sites More sharing options...
Dudleywood4eva Posted March 6, 2013 Report Share Posted March 6, 2013 Questions 2 & 3 are the real cause for concern. An ageing customer base and relatively few newcomers. That's a worrying trend for any business, never mind speedway. Totally agree. This is where speedway needs to focus on visiting local schools etc as kids r the future. So in 10-20 years time when these supporters r no longer with us ... v worrying 1 Quote Link to comment Share on other sites More sharing options...
SCB Posted March 6, 2013 Report Share Posted March 6, 2013 Questions 2 & 3 are the real cause for concern. An ageing customer base and relatively few newcomers. That's a worrying trend for any business, never mind speedway. The worrying thing though is if you dare to suggest ways to attract younger people on this forum you're branded ageist and anti-OAP so you might want to be careful what you say, they'll get their walking sticks, flasks and fold up chairs out and attack you. Also interesting that almost everyone (93%) think speedway needs to sort its image out. I bet of that 93% most own a dodgy coat or t-shirt from their local track shop though and do nothing to help with speedways image. Quote Link to comment Share on other sites More sharing options...
stevebrum Posted March 7, 2013 Report Share Posted March 7, 2013 The worrying thing though is if you dare to suggest ways to attract younger people on this forum you're branded ageist and anti-OAP so you might want to be careful what you say, they'll get their walking sticks, flasks and fold up chairs out and attack you. Also interesting that almost everyone (93%) think speedway needs to sort its image out. I bet of that 93% most own a dodgy coat or t-shirt from their local track shop though and do nothing to help with speedways image. Bit of a generalisation. I see plenty trendy kids and adults at speedway meetings. They are probably in the minority tho. Not sure its as low as just 7%. Part of the image is to do with the product(s) that can be bought at most Speedway facilities. Or lack of variety (style) Quote Link to comment Share on other sites More sharing options...
Conkers in Gravy Posted March 7, 2013 Report Share Posted March 7, 2013 The worrying thing though is if you dare to suggest ways to attract younger people on this forum you're branded ageist and anti-OAP so you might want to be careful what you say, they'll get their walking sticks, flasks and fold up chairs out and attack you. Also interesting that almost everyone (93%) think speedway needs to sort its image out. I bet of that 93% most own a dodgy coat or t-shirt from their local track shop though and do nothing to help with speedways image. It's not ageist to suggest ways to attract younger people to meetings, in fact it's exactly what speedway needs. It is, however, ageist (and fairly offensive) to slag people off because of their age, poking fun at their dress and the way they choose to enjoy the sport. 3 Quote Link to comment Share on other sites More sharing options...
ch958 Posted March 8, 2013 Report Share Posted March 8, 2013 It's not ageist to suggest ways to attract younger people to meetings, in fact it's exactly what speedway needs. It is, however, ageist (and fairly offensive) to slag people off because of their age, poking fun at their dress and the way they choose to enjoy the sport. what you don't want to do is alienate your current audience whilst reaching for a younger one and risk losing everyone over 50 2 Quote Link to comment Share on other sites More sharing options...
The White Knight Posted March 8, 2013 Report Share Posted March 8, 2013 what you don't want to do is alienate your current audience whilst reaching for a younger one and risk losing everyone over 50 If you do that - there will not be that many left. :sad: Quote Link to comment Share on other sites More sharing options...
SCB Posted March 8, 2013 Report Share Posted March 8, 2013 It's not ageist to suggest ways to attract younger people to meetings, in fact it's exactly what speedway needs. It is, however, ageist (and fairly offensive) to slag people off because of their age, poking fun at their dress and the way they choose to enjoy the sport. But you can't complain about the image of the sport and then continue to buy the products that are the image of the sport. If 93% think the sport has an image problem, why do most buy into it then? They're hypocrites. And if you dare suggest ways to bring in a younger audience the old guard complain about it and call you ageist and think you hate old people. Go and take a look at the new speedway magazine thread, someone is trying something new and fresh so in come the old guard to slag it off. Quote Link to comment Share on other sites More sharing options...
BWitcher Posted March 8, 2013 Report Share Posted March 8, 2013 I agree with a lot of what you are saying SCB, particulary regarding the new ideas and the 'old guard'. I think you make a little too much of the 'products' side of things though. Speedway merch isn't too far removed from the kind of merch you see being worn at much larger events such as Nascar. The key is, nothing new is tried. Fresh ideas are always panned. The simple fact of the matter is, new fresh ideas are a threat to the existing cartel who run the sport. If the sport was ever to thrive and be sucessful there would be no place for many of the current incumbutents of power. Quote Link to comment Share on other sites More sharing options...
foamfence Posted March 8, 2013 Report Share Posted March 8, 2013 But you can't complain about the image of the sport and then continue to buy the products that are the image of the sport. If 93% think the sport has an image problem, why do most buy into it then? They're hypocrites. And if you dare suggest ways to bring in a younger audience the old guard complain about it and call you ageist and think you hate old people. Go and take a look at the new speedway magazine thread, someone is trying something new and fresh so in come the old guard to slag it off. I wouldn't slag it off, but From what I've seen of it, it won't be to my taste. The Speedway Star has served us well and is even about to be available online, I wouldn't like to think that anything else would weaken it's position, this product is only to be available four times a year, but will it remain like that or will it become a serious rival if it gets established? If past examples are anything to go by, it'll probably fizzle out. 1 Quote Link to comment Share on other sites More sharing options...
Conkers in Gravy Posted March 10, 2013 Report Share Posted March 10, 2013 But you can't complain about the image of the sport and then continue to buy the products that are the image of the sport. If 93% think the sport has an image problem, why do most buy into it then? They're hypocrites. And if you dare suggest ways to bring in a younger audience the old guard complain about it and call you ageist and think you hate old people. Go and take a look at the new speedway magazine thread, someone is trying something new and fresh so in come the old guard to slag it off. "Hypocrites" is a bit strong, but I take your point. There is undoubtedly far too much negativity, but that's common on pretty much every sporting forum. Speedway promoters have a fine line to tread, trying to find ways of updating the sport's fairly tatty image while keeping its long-serving, traditional audience happy. Rather them than me. 1 Quote Link to comment Share on other sites More sharing options...
spin king Posted March 10, 2013 Report Share Posted March 10, 2013 Have to agree with SCB regarding attracting younger fans and the old guard standing firm and not wanting change The fact is that the sport does need to be marketed a lot better and needs to target the younger people, because there are far few younger people attending speedway than when I was in my teens. These I stand on the terraces at Sheffield worrying 50% of the crowd may not be alive in 10 years time let alone attending speedway meetings. Quote Link to comment Share on other sites More sharing options...
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