Alex is a very long term King's Lynn Speedway fan and fan of speedway in general, he is one half of our main team sponsors, Minors and Brady, so a successful businessman with the attributes that go with it.
When Peter Schroek lost his job I believe Alex was asked if he wanted to take on the job, obviously becoming main team sponsor he was more than interested in team fortunes, he learnt some of the ropes from Rob Lyon and Dale Allitt and is still learning I guess you could say ....