ChesterfieldTiger

It sounds like potentially positive news that Tai has woken from his coma. However, from what Faye’s said it was even worse than I thought it was. I wonder whether Sheffield will look to replace him for the season, to take the pressure off Tai and allow him to fully focus on his recovery without any unneeded speculation.

Is it worth subscribing to the magazine and getting it delivered? I've seen some comments about it not arriving until early the next week, in which case it would probably be better spending the extra 90p or so and going out to get it.

I really hope it’s not too bad and Tai can have a speedy recovery from this. It’s gutting to come so soon into his comeback after all the hard work he put in to recover from his injury last season.

I think it would be very dangerous for the Speedway Star, to move away from its current audience. If the attempt to get more younger readers fails, it would probably be left with fewer readers if people stop getting it. As a member of the younger generation (20s) I’d kind of disagree that my generation don’t buy a magazine/newspaper, instead I’d say digital copies are more popular. I suppose this leads to those in charge having to think about balancing digital editions with print, should interest in the sport grow with a younger demographic. I’d also guess that we are on the higher end of paying for media content. Subscriptions like ‘The Athletic’ are quite popular with my peers and other sports media outlets, such as the Cricketer, have released a subscription Mendel to accompany the magazine. The main problem, that is often talked about, is that younger people just aren’t interested in the sport at the moment. For this to change the people in charge need to target social media and making it accessible. Formula 1 has grown massively in interest with my generation since they started sharing the characters involved in the sport and making the behind the scenes more accessible. Speedway has the characters to do this, but unless you’re actively looking for speedway content you probably won’t come across any (unless you already follow them on social media). Once younger people are viewing the sport and taking an interest the star could then think about adding some different content, but for now I’d say they are doing a good job. I like the news from around the sport being put in one place, instead of having to look all over for it. The reports, averages and previews interest me and I regularly like the ‘just saying’ part. I tend to have a flick through the throwback bit, but my dad reads it and occasionally starts reminiscing about the sport.

I had to tap the barcode in when getting mine at WHSmiths this week. I don’t know if this has been mentioned, but the barcode doesn’t seem to be very ‘sharp’. Almost like a before picture when advertising glasses.