"Of course he will keep Kings Lynn going, he makes a fortune out of the sh@t beer & burgers."
"Very high profit margin for a very poor product. Fortune probably isn't the best word to use to be fair to you."
Sh!t beer and fortune. You almost answered it yourself, see above. There might be a high profit margin on food and drink, but with our low crowds, you have to sell them to make a profit. Selling burgers and "sh!t" beer won't pay for much more than 2 points out of 45 or so.