This seems to be the most relevant thread without starting a new one, for something I would like to raise.
Whilst everyone agrees that improved and continued (as a minimum) sponsorship is essential to keep the sport alive, opinions on what are necessary to improve crowd attendances (other than product quality) are varied.
Parking the current COVID situation, the most popular spectator sports in most countries are team sports. Fact. I love speedway, football and basketball which are all working class sports. I have no interest whatsoever in any other motor sport and know quite a few other people of a similar mindset.
The tribal belonging appeals to the masses and there is no better feeling than beating a local rival team in any sport.
If you ask the average person what they understand by speedway, it is most likely they will say it is just motorbike racing. In my experience, people are quite surprised when you mention it is a team sport. (Best not mention doubling up, r/r & guests at this point though).
The beauty of the sport is that different formats exist (individuals, pairs & fours) and whilst the quality of racing in a Grand Prix is superb, a two against two race is something to cherish.
There has to be more emphasis on the team aspect in the promotion of the sport.